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April
30th, 2008

What to do with a failed startup?

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It’s inevitable that all startups won’t be successful. In fact it’s a very small percentage which do. This begs the question of what you do with the intellectual property that has been accumulated. Let’s assume that your startup didn’t amass a substantial enough user base to be considered a valuable asset. Let’s also assume that all you have left is some sort of technology which for whatever reason didn’t fulfill the goals of the creators. What can be done with the intellectual property assets?


Where to start from where you left
This leaves you with a majority of the startups. What winds up happening to their technology? What should happen to it? How can you make the most of a failed venture? I’m not sure but hope to create good dialog around this topic.

A real world example: me
Let me give you some background. I had co-founded a photo sharing start-up back in 2003. To put that into perspective we were entering the market at around the same time Flickr was. This was the new breed of sites which focused primarily on sharing photos online instead of printing. Anyways, I’m currently at Yahoo! and the other co-founder took a job at the Chicago Tribune. Needless to say we’re no longer putting all of our eggs in the start-up basket.

Success for a start-up is elusive
We managed to have a handful of successes. It wasn’t a complete failure. We raised 1/2 a million dollars in funding, received several state grants, obtained Adobe’s site of the day award multiple times, were the first slideshow site to integrate with numerous blogging APIs, partnered with Premiere Radio Networks for use on Delilah’s website, surpassed hosting 1 million photos and the list goes on. But we ran out of money. So we failed in our ultimate goal.

The problem at hand
Back to the topic. What do we do with our technology? The worst case scenario is that it sits until it’s no longer valuable to anyone. Which means that there’s a period of time when it does have value. How do you find the right company that could benefit from it? Is the value it brings to them worth the time and energy it would take for you to facilitate a sale of the technology? Does the technology require the engineers who created it?

There’s got to be a better way
In the end I believe it’s most likely that the founders of failed startups will take their technology to the grave with them. But this is not by choice. It’s the worst case scenario. Nobody wins. There has got to be a better way to make use of some really great technology that often only gets created by start-ups who wind up failing. What are they?

9 Responses to “What to do with a failed startup?”

  1. Joe Says:

    I Open Sourced all of the software I’d written for my previous company when I shut it down (it was an Open Source based company anyway, and I’d planned to open all of it when the company was live and had just never found the time to do it while working for customers, but still…it’s also what I’d do with my current startups products if it came to that).

    If it’s got value for someone, they’ll adopt it. If not, it’ll rot. Nothing much else to be done about it, if you don’t have an obvious buyer who you can convince will get value from the software without you to work on it.

  2. jaisen Says:

    @Joe, A competitor of ours did that. Zoto open sourced their media server. Open sourcing is a great idea for a few reasons:

    1) You get to (hopefully) watch others use your product..which for entrepreneurs is often the ultimate goal.
    2) I’m sure you get to meet some very interesting people and come in contact with other great developers or product managers.
    3) You learn a whole helluva lot about writing configurable software.

    Don’t be fooled…you can say better than me…but it’s a LOT of work to do and maintain.

  3. Michael F. Martin Says:

    There is a better way. I’ve founded a company uniquely focussed on solving this problem.

    http://brokensymmetry.typepad.com/broken_symmetry/2008/05/stranded-rd.html

  4. jaisen Says:

    @Michael…do you have a paragraph (or two) summary of the main points which your company addresses? I know it can be too complicated to boil down sometimes think it’s worth a shot :)

  5. Michael F. Martin Says:

    Sorry can’t say more. Check out the post on Stranded R&D for more details.

  6. Michael F. Martin Says:

    For what it’s worth, here’s a link to another post about how IP is no longer a great barrier to entry.

    http://1vc.typepad.com/soaring_on_ridgelift/2008/05/barriers-to-ent.html

    The two problems are two sides of the same coin.

  7. jaisen Says:

    @Michael, I guess it depends on how valuable the technology is and how worn out the founders are. In some cases it’s a catch 22 because by the time founders are ready to put it all on the line they might not have much left in them.

  8. Michael F. Martin Says:

    Another hint:

    http://brokensymmetry.typepad.com/broken_symmetry/2008/05/what-the-foundi.html

  9. Michael F. Martin Says:

    @jaisen

    I absolutely agree.

    Again I’m sorry to be so cryptic, but here’s another piece of the puzzle:

    http://brokensymmetry.typepad.com/broken_symmetry/2008/05/what-the-foundi.html

    Also, I am not a believer in the efficient-market notion that risk and returns must be correlated.

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This is my (Jaisen Mathai) personal site for potential employers who want to see my resume or portfolio. My ideal job would be to work as a PHP developer on a large scale consumer website. My experience is in using PHP, MySQL, Ajax and JSON. I really enjoy creative brainstorming...taking a problem apart and narrowing 100 solutions down to the best one.

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